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Creating Multiple Streams of Income For Your Nonprofit
Lately I’ve been talking with a few nonprofits, trying to figure out how to get them to expand their thinking around fundraising. A few nonprofits
Who do you think you’re talking to? Managing Gen Y
Gen Y has been accused of a lot of things. Ego-centricity. Being not able to finish things. Needing a trophy for everything.
I disagree with labeling people Gen Y. The challenge with classifying people according to arbitrary periods of time is that you will find that many people, perhaps too many, are exceptions to the rules you’ve laid out for a “generation.”
What dream do your donors have?
Do you know what keeps your donors up at night? Do you know how they’ve tried to solve this issue in other ways? Do you
What’s your safety net?
What is your safety net?
Who can help you when the chips are down?
Here are two ways to create your own safety net.
What makes people want to give to you?
Five things can make people want to give to you, according to Robert Cialdini’s book, Influence. Reciprocation This is also known as the give and