October 3rd, 2011Posted by Mazarine
So last summer, around July 4th, I built a new website with the help of Aries Labs. It was fun to put little organic touches in it, like pretending it was a wooden desk, adding a cup of ice tea, which I was pretty addicted to last summer, adding a pen, adding my book, and [...]
Read full article
June 30th, 2011Posted by Mazarine
Here are some helpful tips that I’ve gathered through the years on how NOT to create an annual report. 1. Make it over 20 pages, and an extremely hi-resolution pdf. Yep. the longer, the better, really. 2. No graphics on the cover, just a blue field. 3. Make the cover have boring stock art. 4. [...]
Read full article
April 25th, 2011Posted by Mazarine
Oh man. Have you ever tried to redesign your nonprofit website? Was that fun? No? Why not? Is it because you were trying to skimp on people who knew what they were doing, and decided to DIY? Is it because you trusted people who said they knew what they were doing, and then they didn’t [...]
Read full article
March 16th, 2011Posted by Mazarine

Well, isn’t everyone?
Let me give you some free tools you can use to make your annual report sparkle, and your e-newsletter shine!
Two words.
Gimp.
Brushes.
Read full article
November 1st, 2010Posted by Mazarine

Now that you’ve seen it, you may be thinking,
But why can’t I use it at my nonprofit? It looks so cute! So innocent! I’m going to put it on the newsletter right now!
Don’t touch that Font button!
Read full article
September 27th, 2010Posted by Mazarine
Read full article
June 29th, 2010Posted by Mazarine
Are you afraid you might lose your job? Are you secretly hoping you might lose your job? What if it happens? Who are you online? How can you control what people find out about you online? Why would anyone care what you think? Have you studied the nonprofit and charity and philanthropy sectors? Have you [...]
Read full article
May 20th, 2010Posted by Mazarine

7. SEOBook.com. It’s free, and very useful to scope out the competition, and what others can find out about you too.
Read full article
May 17th, 2010Posted by Mazarine
If you are fundraising in a small shop, I salute you. It is hard. You come to work and often receive no kudos or respect for what you do. I want you to know that I know what you’re going through. And I appreciate that you take a small part of your limited time to read this.
Read full article
May 5th, 2010Posted by Mazarine
Have people ever looked at you sideways because you wanted to advertise in 4 newspapers, on the buses, on a billboard, on the subway, in a street banner, and on the radio and tv too?
Read full article