Looking for reasons why companies should sponsor you? This slideshow can help you justify your existence, and why corporations should partner with you over the long haul, in multi-dimensional marketing campaigns, and multi-platform branding. This slideshow by Edelman gives LOTS of reasons why companies should partner with you. Why not make your proposal graphic? Show [...]
Archive for the ‘Cause Marketing’ Category
Are you looking for sponsorship for that next event? How altruistic of you! You could be SAVING THE COMPANY. YOU COULD BE SAVING THEIR BRAND. Seriously. You have no idea. Consumers are much more savvy these days. They don’t want to give their money to big corporate conglomerates that hurt the earth. They want to [...]
“Branded lifestyles are not merely superficial veneers but have become substitute identities, forms of acquired character that have the potential to go all the way to the core.”
Here are 6 questions you need to ask to help get that corporate sponsorship. Why should you ask questions of your sponsor? Because most people don’t ask these questions. Most people have NO IDEA what’s happening when they ask for sponsorship. You just ask, and the money just magically appears in your hand, right? Wrong. [...]
Have you ever thanked a sponsor from the stage? Did you pay careful attention to your wording? Probably not, right? Probably you were just happy to have the whole event over with. However, in this article, I’m going to tell you what you can say and what you should not say from the stage at your next fundraising event.
So you’re looking into making multiple streams of income for your nonprofit. You’ve got your events going. You’ve got your grants program going. You’ve got your appeal letter out. How ELSE can you make money for your nonprofit? Think about who you can partner with in a host-beneficiary relationship. This could be part of cause [...]